Targeted Facebook ads are a powerful tool for reaching specific audiences and maximizing your advertising budget. … Targeted Facebook Ads: Setup, Audience, and BudgetingRead more
Author: Miles Donovan
A seasoned social media strategist, Miles specializes in helping breweries amplify their online presence. With a passion for craft beer and digital marketing, he combines his expertise to create engaging campaigns that connect breweries with their communities. When not consulting, he enjoys exploring local breweries and sharing his discoveries on social media.
Influencer Contract Negotiation: Terms, Pricing and Deliverables
Influencer contract negotiation is a critical process that ensures both parties have a clear understanding of … Influencer Contract Negotiation: Terms, Pricing and DeliverablesRead more
Local Influencer Collaboration: Strategies, Benefits and Examples
Collaborating with local influencers presents a unique opportunity for businesses to connect with their target audience … Local Influencer Collaboration: Strategies, Benefits and ExamplesRead more
Influencer Selection: Audience Fit, Engagement Rate and Authenticity
Choosing the right influencer for your brand requires careful consideration of audience fit, engagement rate, and … Influencer Selection: Audience Fit, Engagement Rate and AuthenticityRead more
Behind-the-Scenes Content: Building Community, Authenticity and Connection
Behind-the-scenes content plays a crucial role in building community by fostering a sense of belonging and … Behind-the-Scenes Content: Building Community, Authenticity and ConnectionRead more
Brewery Brand Storytelling: Narrative Techniques, Emotional Connection and Audience Engagement
Brewery brand storytelling is a powerful tool for creating authentic narratives that resonate emotionally with consumers. … Brewery Brand Storytelling: Narrative Techniques, Emotional Connection and Audience EngagementRead more
Retargeting Ads: Strategies, Metrics, and Customer Engagement
Retargeting ads are a powerful tool for re-engaging potential customers who have shown interest in your … Retargeting Ads: Strategies, Metrics, and Customer EngagementRead more
Brewery Content Calendars: Seasonal Planning, Audience Engagement and Consistency
Brewery content calendars are vital for synchronizing marketing initiatives with seasonal trends and enhancing customer engagement. … Brewery Content Calendars: Seasonal Planning, Audience Engagement and ConsistencyRead more
Social Media Posts: Crafting Effective Releases, Visuals and Engagement Strategies
Crafting effective social media posts requires a deep understanding of your audience and the implementation of … Social Media Posts: Crafting Effective Releases, Visuals and Engagement StrategiesRead more
Influencer ROI Measurement: Metrics, Tools and Insights
Measuring influencer ROI is crucial for understanding the effectiveness of your marketing efforts and their alignment … Influencer ROI Measurement: Metrics, Tools and InsightsRead more